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June 08, 2015
(Green Bay, Wis.) – Broadway Automotive announces the completion of a more than 12-month, $10 million remodel of its Military Avenue facilities. A grand re-opening event is scheduled for Thursday, June 11th at 1010 South Military Avenue. A ribbon cutting ceremony will take place in front of the Ford and Hyundai dealerships at 3:30 p.m. with an open house to follow until 7:30 p.m. This event is open to the public. Leaders from the Green Bay Area Chamber of Commerce and Mayor Jim Schmitt will participate in the ribbon cutting ceremony.   
Broadway’s renovation was completed in three phases: the pre-owned dealership, the Hyundai dealership and the Ford dealership. Broadway’s customers will experience modern service drives and quick lanes for automotive maintenance needs, spacious showrooms, and comfortable and convenient waiting lounges. The fully-renovated facilities carry the complete line of Hyundai and Ford vehicles and service capabilities. Broadway broke ground on the multimillion dollar project in April 2014.
“As a family and organization, our continuous goal is to offer our customers the best experience in automotive sales and service,” says Michael Cuene, managing partner, Broadway Automotive. “We’re proud to offer beautiful facilities that mirror the state-of-the-art customer service we diligently strive to provide to each and every customer.”
Broadway contracted with regionally-based Miron Construction to oversee all phases of the project. Additionally, all project sub-contractors were locally-based. Broadway Automotive employs 400 people throughout Northeast Wisconsin.
Broadway Automotive is a family owned and operated dealership group serving Northeastern Wisconsin since 1916, Broadway operates two dealership locations in Green Bay, Wisconsin: 1010 S. Military Avenue and 2700 Ashland Avenue. Dealership brands include Ford, Hyundai, Chevrolet and Volkswagen, as well as Hertz rental cars.
Dana Kohlbeck, Marketing
(920) 498-6666